It is widely presumed that women lead the cosmetic treatment industry, with social media, television, and reality stars paving the way for the younger generation. However, the demographic that often gets ignored by ad campaigns and Instagram influencers, is men. In this blog, we’re going to explore why this happens, take a look at the treatments men are seeking, and discover how Aesthetic Skin Clinic can help men achieve the look they’re after. 

We have clinics in Jersey, Guernsey and Northern Ireland, so whether it’s dermal fillers, eyelid surgery, or anything in between, we can help you get the results you’re looking for in a comfortable, professional environment. 

How Many Men Are Interested in Cosmetic Treatments? 

Over the past year, plastic surgeons and aesthetics clinics in Britain have seen a sharp rise in men seeking cosmetic treatments. Throughout 2020, they have seen a 70% increase in requests for video consultations, with men requesting advice about treatments such as anti-wrinkle injections and eye bag treatments. But this is not just a new fad – the American Society of Plastic Surgeons reported a 99% increase in men getting cosmetic injectables over the last 20 years. If male interest in cosmetic treatments has been rising for two decades, why are we not talking about it? 

Why Are Men’s Cosmetic Treatments Not as Heavily Promoted as Treatments Targeted at Women? 

There has always been a huge stigma around men and the beauty industry. Men often feel they can’t discuss their insecurities for fear of not appearing masculine, but this is not true. The statistics above show that men are interested in cosmetic treatments. If they were promoted as heavily as they are for women, maybe men would realise that they’re not alone – many men are insecure about their looks and want to do something about it too. 

Surgeons and aesthetic nurses have reported that during consultations, men find it difficult to discuss what it is that’s bothering them, and they appear uncomfortable when talking about their appearance. At our cosmetic clinics in Jersey, Guernsey, and Belfast, you’re guaranteed confidentiality when talking to our experienced medical professionals. There’s no need to worry before coming to your appointment. 

What Has Led to The Rise of Men’s Interest in Cosmetic Treatments? 

There are many reasons why someone would seek out cosmetic treatments, whether it be an insecurity that’s been bugging them for a long time or just something they’ve always wanted to try. Studies have shown that 11% of men felt they looked five years older due to lockdown stress, which could be the reason for an increase of interest in treatments. Alongside this, male celebrities are becoming much more open about their own procedures and treatments, which could be another factor to consider when looking at the rise in interest. Comedian Jimmy Carr recently opened up about his hair transplant, and by doing so, he unknowingly made men feel more comfortable with undergoing procedures they’ve always wanted. The more that people in the spotlight discuss treatments they’ve had, the more likely men will realise that the world of cosmetics is not just for girls – it’s for everyone. 

What Treatments Are Men Looking For? 

But what cosmetic treatments are men seeking out? We have done the research and compiled a list of the most popular treatments amongst men – let’s take a look. 

• Liposuction. Liposuction is one of the most popular treatments for both men and women, but different factors are considered when treating different genders. Men are looking to appear defined, whereas women often want to look thin. We offer liposuction in Jersey that can take away fat in areas such as your hips and tummy and contour areas like the shoulders to define your physique and make you appear more muscular. 
• Breast reduction. Upon hearing the word breast, most people would assume that this treatment is exclusive to women, but this is not true. Men’s interest in breast reduction procedures has risen due to insecurities in men who have Gynecomastia – a condition that increases the size of men’s breasts and makes them appear feminised. Talk to our team about male breast reduction in Guernsey, and we’ll get you on the right track to a more confident you. 
• Dermal fillers. The rise in interest in dermal fillers for men has seen more men interested in “tweakments” such as defining their jawline. Here at Aesthetic Skin Clinic, we offer a fantastic range of dermal fillers to suit everyone. Dermal fillers are available in all our clinics, so get in touch with our team to find out what we can do for you. 
• Rhinoplasty. Known informally as a nose job, we have seen a rise in men’s interest in rhinoplasty. Men are often looking to achieve a more masculine look to their nose, which is typically doneby increasing the size and creating a straighter shape. 

How Can Aesthetic Skin Clinic Help Men Looking for Cosmetic Treatments? 

At Aesthetic Skin Clinic you’ll find a fantastic, friendly team of medical experts with a range of knowledge on all the cosmetic treatments discussed today and more. Whether you’re looking for dermal fillers in Belfast or liposuction in Jersey, we can help you achieve natural results in a safe, confidential yet professional space. Please don’t hesitate to contact our clinics to find out what we can do for you. We aim to help create a more confident you, no matter your gender.